project consultancy

Music Consultancy for independent artists

What is project consultancy?

Project Consultancy is a holistic service designed specifically to help independent artists plan, structure, and execute their releases effectively, ensuring that every element of a release campaign from distribution through to promotion is cohesive, impactful, and is set for maximum impact.

 

As part of our bespoke music promotion campaigns, our team provide hands-on guidance across every key stage of your project including release timelines, branding, asset development, creative content, data analysis, audience discovery, marketing strategy and performance tracking. This all ensures that your music has the highest chance of industry success.

Why is project consultancy Important?

Independent artists often have incredible music, but lack the strategic framework, industry relationships and knowledge to execute a successful release, often resulting in standout tracks getting lost in the noise come release day. When wearing multiple 'hats' as independent artists often do, it's also very easy to become overwhelmed with creative decisions and get bogged down by the endless to-do list, causing stress and taking the excitement out of releasing music.

 

Project consultancy ensures that you release your music with intent and an actionable plan, not guesswork and gimmicks. It’s the strategic coordination, structure, support, creative direction and blueprint that ensures every decision you make in regard to your artist project and music is intentional. This enables your release to be positioned for real, authentic audience discovery and long-term fan growth.

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Success Story

View Our Artists Success

From the period of summer 2019 to late 2022 we were engaged to work with the independent, UK-based Pop-Rock artist The DRIIVE. Our team were tasked to create the project's foundational blueprint from a ground zero standpoint across multiple releases, focusing specifically on strategy, planning, branding, digital marketing and PR execution.

Over the course of over two years, our teams' music marketing strategies and project consultancy helped him secure over 5 million streams globally across a catalogue of singles, almost 15,000 followers on Spotify, five editorial playlists and industry attention from booking agents and major labels via our own personal connections and relationships. This led to The DRIIVE securing the main support slot for Mcfly's Danny Jones on his 7 date UK tour across prestigious venues such as 02 Shepherds Bush Empire and 02 Ritz Manchester.

In addition to this, we created several viral moments in a number of major territories resulting in lands on the 'Viral 50' and 'Trending Tunes' charts, alongside placements on Warner Music Group's 'Topsify' playlists. The DRIIVE also received press coverage across major music publications and national radio airplay on BBC introducing Radio 1.

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How can we help?

At Now Listen PR we don't just run a few Instagram ads or help with ad-hoc playlisting, we act as your strategic partner. Our team bridge the gap for independent artists who don’t have label or management backing, providing direct access to the same level of support, planning, and creative strategy that many major acts receive.

 

Our expertise in storytelling, branding, artist development, music marketing and campaign management helps artists bring their music to life in a way that creates opportunities for genuine connection and significant industry attention.

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Trusted by Warner, Sony & Universal · 200+ five-star reviews · 100M+ streams generated

Our consultancy is hands-on and capacity is limited. If you're looking for a genuine strategic partner for your artist project, share your details below and our team will review whether we're the right fit.